Email Marketing Associate

Company: Yello
Location: Charleston
Posted on: November 26, 2022

Job Description:

About The Role:
Our ideal candidate has an eye for detail - no error or oversight, big or small, gets past you. You are a problem solver who is not afraid to roll up your sleeves and jump right into execution. You are an independent self-starter who has an entrepreneurial drive and loves to think of better, more efficient ways to solve both everyday and unique problems. You will be responsible for managing end-to-end email production processes, campaign optimization, and reporting for the retention marketing team.
How You'll Make An Impact:
Manage the end-to-end email production process and campaign calendar for our email deployments within our ESP platform (including HTML coding)
Oversee email campaigns and ad-hoc projects across the entire customer lifecycle
Manage email reporting dashboards, monitor trends, and make recommendations based on results
Monitor daily program automation and data processes; troubleshooting when necessary
Collaborate with internal teams, running QA to test email assets across environments

Manage the setup and monitoring of ad hoc, triggered, and transactional programs, including optimization of existing programs and development of new programs

Stay current on email marketing best practices and share learnings and insights regularly with the broader marketing team
Work cross-functionally with members of sales, CS, and marketing teams
Create and segment custom lists for email deployment
Work on various growth marketing initiatives and help support the acquisition team with various ad hoc requests.
What We're Looking For:
1 year internship or full-time experience in email marketing
BA/BS in Marketing preferred

HTML & CSS email coding proficiency; comfort with cross-client email coding best practices

You are a quick learner and a creative problem solver who believes every situation has an optimal solution
You love getting your hands dirty and are not afraid of diving deep into execution
Detail-oriented, high energy, positive-minded, quick learner, self-starter, multi-tasker
Familiar with other digital marketing channels
Strong quantitative skills and familiarity with web analytics tools
Strong project management background; experience collaborating across multiple departments to execute projects
Comfortable drafting written content and crafting marketing email copy
Organized, efficient, and strong communication and writing skills
Familiar with Microsoft Suite and Google Suite Products
Additional Information:
We are open to remote applicants for this position as long as you are based in one of the states we are set up to do business in: AZ, CA, CO, FL, GA, IL, IN, KS, MA, MI, NC, NH, NJ, NV, NY, PA, TN, TX, VA, and WI

Employees who intend to work from our Chicago office must be fully vaccinated against COVID-19

Yello is an Equal Opportunity Employer. All applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status
You must be authorized to work in the United States. Yello is not offering visa sponsorship for this role

Keywords: Yello, Charleston , Email Marketing Associate, Advertising , Charleston, South Carolina